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It Could Be A Flower Fiasco This Valentine's Day


Some popular petals aren't making it into your Valentine's Day bouquet. Freezing temperatures in California are affecting the flower supply, and you could end up paying the price.

Flower shops -- like Ben White Florist -- are running low and they're fighting to fill your Valentine's Day orders.

"Sometimes we've got to make some substitutions on things," said Clifford Martinez.

Other retailers -- like Mercedes Flowers -- are struggling to find a replacement for some of those flowers that are hard to come by this year.  Freezing temperatures are crippling California flower farms and wholesalers are getting frosted.

"We will not be having this product because of weather conditions," said Lee Fischer.

Fischer runs one of Austin's largest flower distributors, Bill Doran's Flower Wholesaler.

"Everything in this room is sold or going somewhere," said an employee.

But some flowers are slightly different than what retailers pre-ordered.

"When something like that happens we immediately have to up the price," said Garza.

And the buck gets passed along to you. Garza says the price per bouquet is up about $3 thanks to the wacky weather out west.

"I hear a lot. 'Why, why is it so expensive?'" she added.

Blame it on Mother Nature.

By Alex Boyer